The Very First Information Product I Ever Sold…
I want to talk about my first experience with information products and how they
changed my life.
My first experience was when I bought this table tennis DVD because I wanted to be the best table tennis player in my court. It totally changed my life. I can’t remember the last time I lost in table tennis.. (f you want to play, let’s play. I’m all for the challenge.)
Not only that, but because I had amazing results when I was 10 when I bought the table tennis DVD, I became an information junkie. I have so many courses and books now, it’s ridiculous. I’ve probably spent way too much money on that sort of stuff, but I love it.
Another thing I wanted to become better at was shooting the basketball. I’ve always been athletic so I was good at basketball, but I was never that good of a shooter. I wanted to get better, so I bought this DVD called, Better Basketball, Better Shooting.
This one little information product that I think I bought for $29.00 totally changed my shot. I used to have my elbow out, so I brought that in. It also taught me how to release it and all sort of useful tips. It changed my life.
The point in saying that is that when you create some sort of information product, you may be thinking it’s just air. I’m here to tell you It’s not. You’re sharing information that is dramatically able to change people’s lives.
My first stab at the information space was this program I created called Programmed To Succeed.
To give you an idea of how this worked, I read this book called, “What To Say When You Talk To Yourself.” I thought the reason people in my network marketing business weren’t getting results was because a lot of people are all messed up in their head. Stinking thinking, right?
So, I created this product to try to help them reprogram their brain. Basically, the product was a sleep track that you listen to while you sleep that would put out these binaural beat waves that would mellow out your brain waves. It would basically play this message over and over and over into your head again. You’re just listening to it while you sleep, so it’s effortless.
Anyways, it’s called Programmed To Succeed, and it was it was really cool. I actually had somebody six months ago who was like, “Dude, do you still believe in that product, Programmed to Succeed?”
I was like, “Yeah, that’s why I created it.”
He’s like, “Dude, I gotta let you know, I’ve been listening to that every day and it’s changed my life.”
I was like, “Whoa.” That was cool.
It’s powerful to create something 6 years ago and have is still helping people today.